OpenAI Killed Sora: The $1 Million-a-Day Money Pit That Torpedoed a Disney Deal
When OpenAI launched Sora to the public in late 2025, it felt like the future had arrived. Type a prompt, get a cinematic video. Disney signed a $1 billion partnership to let users create videos with Marvel and Star Wars characters. The hype machine was running full throttle. Six months later, Sora is dead. And its demise tells us more about the real economics of AI than any earnings call ever could. ...